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Trendy colours for spring summer 2024

15 February 2024

 

THE COLOURS OF THE SEASON : THE GUIDE

 

 

 

This new season unveils a palette of shades that promises to infuse your shops with freshness, dynamism and innovation.

Colour trends oscillate between soft harmonies and bold contrasts.


In this article, Paris Fashion Shops shares with you the top ten colours spotted on the spring-summer 2024 catwalks.

 

 

 

1. SHADES OF GREEN
 

 

Shades of green were very evident on the catwalks.

We recommend using this colour in both colour-block and monochromesilhouettes.

Pistachio is one of the flagship colours of 2024, both sweet and energetic

 

ATTENTIF
ELLI WHITE
HIBIKINI
SOPHYLINE
HIBIKINI
ELLI WHITE
SOPHYLINE
ATTENTIF
FP&CO

 

 

2. SHADES OF ORANGE

 

 

Orange tones reminiscent of sunsets will bring warmth, energy and freshness to your shop.

This colour, with its palette ranging from soft pastels to bright neon, offers remarkable versatility when designing looks.

Apricot is a standout shade this season. It's ideal for casual-chic collections.

This colour will bring a touch of softness and lightness to your collections.

 

ELLI WHITE
SOPHYLINE
CHOKLATE
HIBIKINI
NATHAEL
DAPHNÉA
ZIBI LONDON

 

3. ROYAL BLUE

 

 

This rich and dynamic colour lends itself perfectly to looks that are both elegant and daring.

Available in satin fabrics, royal blue is ideal for festive and ceremonial outfits.

Discover pieces from Attentif and FP&Co.

 

ATTENTIF
FP&CO
CHOKLATE
ANDY & LUCY
HIBIKINI
ZIBI LONDON
ATTENTIF

 

 

4. POWDERED PINK

 

 

Powder pink continues to seduce with its delicacy and elegance.

This subtle shade evokes softness and romance. Attentif opted for a pastel shade in a suit, while Lovie & Co opted for a slightly more vibrant but still light tone, for its total pink look with shorts and a shirt.

 

ATTENTIF
ATTENTIF
CHERRY PARIS
LOVIE & CO
ATTENTIF
CHERRY PARIS
FP&CO
CHOKLATE
LOVIE & CO

 

 
5. YELLOW

 

 

This colour made a striking appearance on the catwalks for spring-summer 2024.

Yellow, the colour of the sun, will bring brightness and warmth to your windows. 

Whether bright or soft, it promises to shine, bringing optimism and good mood to your looks.

 

ATTENTIF
CHERRY PARIS
HIBIKINI
DAPHNÉA
DAPHNÉA
ATTENTIF

 

 

6. RED
 

 

The colour of passion by excellence, red continues its fashion ascendancy on the catwalks.

A shade your customers will love to wear this summer to highlight their tan.

To accentuate its sexy side, don't hesitate to wear it from head to toe,

like the printed look from Choklate, for example.

 

ATTENTIF
NATHAEL
CHOKLATE
CHOKLATE
ANDY & LUCY
CHOKLATE

 

 

7. LILAC
 

Pastel purple is a soft colour to invest in for the spring and summer months.

Lilac goes particularly well with other soft shades, such as yellow or green... all in a pastel version.

Come up with outfits that mix colours for a trendy look!

 

NATHAEL
ATTENTIF
ATTENTIF
CINNAMON
ATTENTIF

 

 

8. PASTEL BLUE

 

 

Effortlessly elegant and infinitely versatile, pastel blue is the perfect splash of colour to add to your collection.

This shade offers a fresh, soothing base that blends easily with brighter or softer shades.

 

Sky blue evokes clarity, and can be found in light, airy textures like Choklate. It comes in light denim at Daphnea

with its denim dress, but also in knitwear as at Cherry Paris.

 

DAPHNÉA
CHOKLATE
FP&CO
ATTENTIF
CHOKLATE
CHERRY PARIS
CHOKLATE
CHOKLATE
CHERRY PARIS
SOPHYLINE

 

 

9. WHITE

 

 

As a classic neutral tone, white is a colour that won't go out of fashion any time soon.

Brands such as Hibikini and Choklate have not been shy about incorporating bright white hues into their collections this season.

 

CHOKLATE
CHOKLATE
HIBIKIN
CHOKLATE
CHOKLATE

 

 

10. METALLIC

 

 

Metallics were omnipresent on the catwalks.

Iridescent shades are set to steal the show not only in accessories, but also in complete outfits.

Go for Cinnamon's bags and belts.

 

CINNAMON
CHOKLATE
CINNAMON
CHOKLATE
CINNAMON
HIBIKINI

 

 

 

Here are the essential shades to incorporate into your boutique to be at the cutting edge of the trend.

For fashion shops looking to captivate and satisfy their customers,

following the colour guide will ensure that your collections are a resounding success.

 

Vibrant royal blue, vitamin orange, bright red, pistachio green and even silver... The colour palette for spring-summer 2024 is resolutely fresh and sparkling, promising guaranteed success for every collection! Last year's fuchsia pink has been abandoned in favour of powder pink. Lilac remains a sure bet this season, as does yellow. Pastelblue can be worn from head to toe, or in dashes to brighten up an outfit. Sand shades, whose main asset is to make any outfit chic, will also be present, as will white

 

By incorporating these trendy colours into your shop for the spring-summer 2024 season,

you'll not only have a range in line with the latest trends, but also a collection capable of appealing to a varied clientele

All these colours are your allies for a successful season, full of freshness and elegance.

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